Course Goal
After the class, you will learn:
1. Post COVID marketing trends
2. Consumers' digital patterns and soft marketing techniques
3. Word of Mouth marketing and content during COVID
Course Overview
【Course Introduction】
Social Media is the best way to present and grow a brand in the digital era. Digital marketing becomes more and more important in Covid-19 era. In this course you will learn how to:
1) Use various social media platforms to connect with potential customers and to maximize engagement.
2) Monetize from consumers' browsing habits online and to manipulate your digital presence.
The course will focus on how to advertise with soft marketing means during post-pandemic era, such as KOLs, KOCs, forums....etc
【Course Time】
Online Learning 1.5 hour
【Lecturer】
Kharishma Chang / Social Media Marketing Specialist
Outline
Course Content
- 1. About Digital Marketing
- 2. Post-COVID Trends
- 3. How to win the Social Media Game
- 4. WOW your clients- PRO tips